Pioneer Plasma Screens

www.pioneerelectronics.com

BRIGHTER

Follow the light. It's coming from your living room

Meet the hardest working pixels in the world of plasma. Firing faster, shining brighter, they work together with several exclusive Pioneer innovations to bring you truer images and a more immersive visual experience.

But what's the big deal about brightness anyway? Not only are brighter images usually the sign of a more efficient plasma, they're also more accurate, consistent and easier to see from any viewing angle. Thanks to more detail, they feel far more realistic. And your eyes instinctively know a natural image when they see one

Pioneer plasma displays are made of millions of tiny phosphor filled cells and effectively isolating them from each other is the way to a more accurate picture. Our newly designed Deep Encased Cell Structure sets each pixel deeper and more decisively apart, so there's no light leakage, only stunning images.

SHARPER

Expect more from your plasma

You see the world in sharp, crisp detail – it's not unreasonable to expect your TV to bring it to you the same way. Pioneer^® plasmas attack the task with a one-two punch, combining advances in materials and plasma technology with monstrous amounts of processing power to bring you razor sharp, all digital images. See how satisfying sports, games and movies are when you can discern every detail, no matter how fast the action.

Brighten up the room and your Pioneer plasma shines. The First Surface Pure Color Filter is a thin layer of film optically bonded directly to the plasma glass, reducing secondary reflections from ambient light. So all you see are vibrant colors, accurately rendered.

RICHER

All the colors of the world. In your living room.

From the subtle to the bold, from the bright to the muted, the world we live in is awash in color. In their many shades and variations, colors are the essence of life itself. Any plasma that hopes to present the world to us, in all its many hues, needs to handle colors with authority. Harnessing and controlling light, physical materials and electricity, Pioneer engineers use every resource at their disposal to bring you the world exactly as it is.

Placed between the plasma glass and cells, the Crystal Emissive Layer bumps up contrast levels by increasing panel efficiency. Plasma cells are charged and discharged three times faster for a richer, more life-like image. You see deeper, blacker blacks, no matter what your viewing angle, while lighter areas of the screen retain their brightness, for an overall image that's realistic and natural.

AND BEYOND

What's the point of packing a television with a bunch of features, if they aren’t easy to enjoy? That's exactly what we thought too. Unpack your Pioneer^® plasma and you'll quickly realize this isn't TV as usual. Designed to connect you to your entertainment with a minimum of fuss, your plasma hides industry-leading technology behind an utterly simple, intuitive interface and a stunning exterior. After all, if you're going to spend hours staring at it, it should be time well spent.